This sweet news story from MSNBC warmed out hearts. Little Max of Los Angeles lost his stuffed bunny on an outing with his mom. When they realized the toy was gone, his parents started a frantic search using posters, the oldest search method in the book. But it was Instagram that reunited Max and his bunny.

Jason Ho was visiting Los Angeles from when he saw a stuffed bunny on the sidewalk and decided to snap a photo for Instagram. He assumed the bunny had been accidentally lost but belonged to one of the children on the nearby playground; he was sure someone would come back for the obviously well-loved toy. At almost the same time, Max’s father Matt Ross posted his handmade poster on Instagram and Twitter to cast a wider net during the search. An Instagram user spotted Ho’s photo and pointed Ross in the direction of the image.

Through phone calls and studying geotagging information, Ho met Francis Page, Max’s mom, at the spot where he found the bunny. When they arrived, the bunny was gone. The two asked around and a worker at a nearby house had also seen the bunny earlier. He and Page checked trashcans until they found Max’s bunny.

Two-and-a-half-year-old Max is back with bunny after his mom gave him a nice, thorough bath. Page said on the Today Show, “It’s so sweet that people we don’t know at all … helped us.”